About Me

I used to sell Coke…Coca-Cola! Now that I have your attention, I am Chavonne Henderson. I am a former Buyer of both Macy’s and Groupon and have cumulatively managed upwards of $200M in annual revenue for my categories ranging from Mens’ Shoes, Luxury Watches to Intimate Apparel. After mastering the world of retail for the past 7 years, I wanted to devote my skills to helping small business owners (and those aspiring to become business owners) achieve success and drive sales! WHAT YOU GAIN:

  • Financial Health– “Wealth is not about having a lot of money; it’s about having a lot of options.” – Chris Rock
    • Accountability Partner
    • Business Plan Development/Modification
    • Competitive Analysis
    • Pricing Strategies
    • Learning key Retail metrics
    • Website Audits
  • Social Health– “Your network is your networth.”- Porter Gale
    • Join a Facebook community of owners JUST LIKE YOU!
    • Learn how to network
    • Expand your social media following through key strategies
  • Spiritual Health-” Health is a state of complete harmony of the mind, body and spirit.”- B.K.S. Iyengar
    • Learn importance of connecting to a source. Entrepreneurship is HARD!
    • Source= meditation, religion, journaling, etc.

What is a Buyer?

As a Buyer, it was my responsibility to manage my respective category and drive sales. This is accomplished through performing:
  • Key metric analysis weekly (or daily) sales trends such as: sales, return rate, margin, weeks of supply, markdowns, RTVs, conversion, add-to-cart ratio, website impressions, etc.
  • Competitive analysis (at both the brand level and the retailer level)

  • Product pricing analysis

  • Curate marketing promotions based on seasonality, holidays, etc.

  • Select merchandise based on sales history, market trends, understanding of seasonal trends regionally as a merchandiser for the entire U.S.

  • Negotiate contractual and payment terms with vendors
  • Perform frequent quality control testing

Are you ready to become the next million-dollar brand I work with? Schedule a consultation under “LET’S TALK” and GROW your bag now!

Who are YOU?

If you are business owner (or aspiring business owner) of a retail business with physical products, YOU ARE IN THE RIGHT PLACE to grow your bag!

  • Have an Etsy shop?
  • Own a boutique (online or brick & mortar)?
  • Sell on your own website?
Schedule a consultation below!”

Brands I’ve worked with

Retailers I’ve worked with

Contact Me